> ## Content Index > Fetch the complete content index at: https://nevsky.ae/llms.txt > Use this file to discover other available public pages before exploring further. # Designs for LETOILE: Beauty Weekend and more - URL: https://nevsky.ae/en/design/designs-for-letoile-beauty-weekend-and-more/ - Published: 2025-10-08T08:00:00.000Z - Updated: 2026-08-24T20:29:52.000Z - Description: Designed a stack of materials for LETOILE — the Beauty Weekend event held at Manar Mall. The brief: bright, festive, instantly eye-catching in feed. The result: an Instagram carousel mixing beauty props, 3D characters, and a lot of popcorn - Author: Александр Невский - Tags: Design & Digital Products, Moscow, #en ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Cover.webp) It turned out to be such a cheerful combo of cosmetics and festival atmosphere In addition to social networks, I spread this style on offline media. I made layouts of coupons with promotional codes - it was important to keep them clean so that barcodes and numbers could be read at once, but at the same time maintain the overall visual aesthetics. I also made a large poster **«Join The Fun!»**. There it was necessary to carefully pack a bunch of activities: from master classes on perfume to an area with cotton candy and sketches, without turning everything into mush. ### About carousel for Instagram For Insta, I put together a juicy carousel for Beauty Weekend. The main task here was to catch the eye in the endless feed, so I didn’t skimp on brightness: I mixed rich branded blue with pink gradients and added 3D graphics. ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Instagram_Story_1.webp) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Instagram_Story_2.webp) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Instagram_Story_3.webp) Carousel slides The result was such a cheerful visual cocktail of cosmetics, popcorn and festival fun, which clearly conveys the mood of the event. ### About the Join The Fun poster With the poster there was a separate work on the hierarchy. The poster had to fit a whole list of activities - from master classes on perfume to an area with cotton candy - and do it in such a way that the layout did not fall apart. ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Flyer_Cover.webp) Join The Fun poster I put the main message in a large headline, and distributed the remaining zones into blocks. The result is a clean, but at the same time the most informative layout, which is perfectly readable even from a distance. ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Flyer_Front-Side-1-1.webp) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Flyer_Front-Side-2.webp) Various adaptations of the poster Neurographics for a poster, made with ChatGPT: ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_AI_Image_01.jpg) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_AI_Image_02.jpg) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_AI_Image_03.jpg) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_AI_Image_04.jpg) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_AI_Image_05.jpg) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_AI_Image_06.jpg) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_AI_Image_07.jpg) Quite cool hitting the vibe ### About coupons with promotional codes When it comes to small things like coupons and promotional codes, cleanliness and functionality are always important. Here I got away from unnecessary noise and focused on the main thing - the barcode and the discount itself. I followed the general style of the project, but focused on making the coupon look like a valuable bonus that you want to keep for yourself and not throw away in a minute. Everything is clear, on a grid and without visual debris. ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Coupon_Cover.webp) Coupons with promotional codes In projects like this, I like to work with accent colors and volume. When a brand allows you to play around a little with graphics, the result is always vibrant. The whole project flew by in one breath, and the final graphics pack covered all the needs of the event - from stories to physical posters in the mall. ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Coupon_Front_Side.webp) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Coupon_Front-Side-1.webp) ![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Letoile_Coupon_Front-Side-2.webp) Individual designs