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# Alistera: creating a visual code for a new space in the heart of Dubai
- URL: https://nevsky.ae/en/design/alistera-creating-a-visual-code-for-a-new-space-in-the-heart-of-dubai/
- Published: 2026-01-15T02:39:00.000Z
- Updated: 2026-07-06T14:20:49.000Z
- Description: I’m deep into the promo website for Alistera — a new class A coworking and office space in Downtown Dubai, just steps from Burj Khalifa. A project of this level demands matching packaging, so in parallel with the web I’m building out the full brand identity
- Author: Александр Невский
- Tags: Design & Digital Products, Dubai, #en

![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/alistera_home_page.webp)

Home page of the site

For this project I am creating an identity that should convey status and technology. I’m working on a logo, selecting font pairs and a color palette that will look equally cool on a smartphone screen and on physical media inside the coworking space itself – from navigation to office space.

![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/alistera_branding.webp)

Branding for Alistair

![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/Alistera_Stationery.webp)

I am building the site itself according to the Jamstack logic so that it flies. My task is to make sure that the interface conveys a feeling of comfort and premium service even before a person crosses the threshold of the office. This will not be just a landing page, but a full-fledged digital showcase of the space, where every detail emphasizes the “A” level.

![](https://storage.ghost.io/c/c3/b4/c3b47bf9-b397-4fd6-898c-a34ffdda20bc/content/images/2026/05/alister_website_mockup.webp)

The site is opened on a MacBook in the interior of a premium coworking space